No one has more experience with yearbooks in South Florida than Bruce Silverman. He has been a representative for more than twenty years and has more than thirty years of experience with all aspects of journalism, sales, marketing, photography, layout and design, technology and more. 


Bruce's unique professional experience combined with the amazing resources, programs, technology, educational materials and product quality offered by Herff Jones ensures a first-class working environment.

About Bruce

Bruce provides the most comprehensive knowledge of yearbooks in the industry. A veteran yearbook professional, he has exceptional knowledge of all aspects of creating and marketing yearbooks to assist any staff, any school and any situation. He was the first student at Nova High School to ever be Editor-In-Chief for two years. After graduating from Nova, he earned an advertising degree from the University of Georgia along with a minor in marketing. 


In addition to his education, Bruce has anchored on radio and television, co-founded and was the general manager of a newspaper, an art and creative director at an advertising agency prior to joining Herff Jones in 1004. He is also the only working journalist helping students create yearbooks. He host a weekly national sports radio show  and serves as the radio voice of the Fort Lauderdale Strikers Soccer Club.


What does all this experience mean to you? It means you are working with an ethical professional who brings world-class experience to your school. Everything it takes to create a yearbook; from advertising and marketing, layout and design, computer work, photography, copy-writing, reporting and all aspects of journalism, he has done on a professional basis as well as complete knowledge of what students go through on a daily basis and what advisers need to create a wonderful yearbook for their school.



A professional yearbookman and journalist!